253: Book Launch Reflection

253: Book Launch Reflection

In this episode, I share my book launch reflection tied my co-authored book, Is Grad School for Me?, and open up about my experiences and gratitude for the support received. I mention the messages of congratulations we received, the successful book launch event, and earning the number one spot as a new release in the Graduate School Guides category on Amazon. Thank you for your ongoing support and please feel free to let us know what you think about the book.

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253: Is Grad School For Me? Book Launch Reflection

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Dra. Yvette Martinez-Vu: [00:00:00] Welcome to the top rated and award nominated Grad School Femtoring Podcast, the place for first gen BIPOCs to learn about all things grad school, personal development, and sustainable productivity. This is Doctora Yvette Martinez Vu, and I will be serving as your Femtor, providing you with tips and tricks and everything else you need to know to successfully navigate grad school and beyond.

Dra. Yvette Martinez-Vu: For over 13 years, I've been empowering first gen students of color along their academic and professional journeys, and I'm really excited to support you too.

Dra. Yvette Martinez-Vu: Doctora Yvette here. Before starting today's episode, I want to announce that my co authored book, Is Grad School for Me? Demystifying the Application Process for First Gen BIPOC Students, is available for pre order. [00:01:00] It officially comes out on April 16th, and between now and the rest of the year, my co author and I are available to speak at your next event.

Dra. Yvette Martinez-Vu: We are excited because this is the first book that provides first generation, low income, and non traditional students of color with insider knowledge on how to consider and navigate grad school. It's the book that we both wish we had when we were undertaking our own grad admissions process at UCLA many years ago.

Dra. Yvette Martinez-Vu: The book is both a corrective and a calling card to the lack of clear guidance for historically excluded students navigating the onerous and often overwhelming process of applying to grad school. We walk you through the process from first asking yourself whether grad school is even the right next step for you, to then providing you with step by step instructions on how to maneuver every aspect of the grad admissions process, including providing you with sample essays, [00:02:00] templates, and relatable scenarios.

Dra. Yvette Martinez-Vu: If you're interested, we encourage you to pre order your copy today or have your local library order a copy, You can also reach out to us for bulk order discount codes. Lastly, we are available for book talks, workshops, keynotes, panels, and even book club visitations. Go to www. gradschoolfemtoring. com slash book to learn more.

Welcome back everyone to another episode of the Grad School Femtoring Podcast. This is your host, Dr. Yvette. Today I'm going to keep it very short and sweet and share some reflections on the book release day. I'm actually recording this episode close to 9 p. m. on Tuesday, April 16th, 2024. Y'all know I like to pre record my episodes early [00:03:00] and This week caught up to me because I have a lot going on.

And one of the main things coming up for me is that my book, the one that y'all have been hearing about, the one that you've had the ads about, the one that I've been posting on social media about, the one that I've been emailing people about, it is officially out is grad school for me is officially available anywhere that you buy my books.

And I am feeling overwhelmed with gratitude and love today. A couple of things came up today. Throughout the day, I received a lot of warm messages of congratulations from different people from all walks of life, from all sectors. Beautiful, amazing people that I have met across a span of my life. At least a 15 year journey from [00:04:00] folks who I have known since they first transferred into college and they are now themselves professors, to folks I recently met and have bonded with.

It's just been such a beautiful, Beautiful experience to reconnect with a lot of folks through this book. So it was really nice to receive those messages. It was also really nice to have my virtual book launch party. I had a one hour book launch party. For the party, we decided to say a little bit more about our backstories as the co authors.

We also got to give a preview of the book and share more about what the book looks like, how it's structured. We also got to read some excerpts and relate them back to what the main takeaways of the book are. And even More impactful for me was getting to hear from contributors, from folks who we either quoted or we [00:05:00] included some other sample application essays in the book.

It was really, really nice to hear from them, to hear about their journeys and to hear about mine. What they think will be the impact of this book. And then we close things off with a Q and a. We took a group photo. It was so nice. Folks were just, I, I really did feel the love, the fact that folks were willing to participate.

Folks were willing to take a picture for folks, were willing to ask questions and share their comments throughout the hour. I am just filled with gratitude. That's really it. And then to. Add that cherry on top at the end of the day. Later in the afternoon, I received a message from a new friend and she sent me a message on LinkedIn saying, Oh, look, you know, she had gotten the book.

So she took a picture, a selfie of her with the book. Your book came in. [00:06:00] Can't wait to post about it. And then she sent me a screenshot of. an Amazon new release, like top new release page. So Amazon has a list of bestsellers, and then they also have a list of the top books that are new releases in different categories.

So within the category of grad school guides, our book was the top new release. And you know, that list gets updated every hour. So I don't know for how long it's going to stay as number one, but Even the fact that it reached number one at any point is a huge deal. It's also currently, last I checked, number 34 among the top 100 books in that category, which again is a big deal because the other folks in that category are all those test prep books.

So the SAT prep books, [00:07:00] the LSAT, the GMAT, the GRE prep books. So that's what we're competing with the big name companies. If you're looking at the numbers and the folks that are the books that are on the top of that list, the fact that we made it up to number 34 is a big deal. I don't know what it's going to look like.

I don't know how long It's going to stay at 34. I don't know if it's going to go higher than 34. I don't know if it's just going to stay there and then go lower. Who knows? But it really helps to have that kind of external validation to know that that feeling that I had that this book was deeply needed out there is proving to be true.

The, the numbers don't lie. And also, I just want to shout out the folks who have helped to promote the book alongside us because it's one thing to write a book. It's [00:08:00] another thing to market the book. And that's part of what a lot of times in academia, people don't talk to you about this part of publishing a book.

You're expected, especially if you stay on the tenure track, you're expected to publish a book. But no one teaches you how to market the book, and it feels awkward and icky. And in our case, what I did do was I hired a temporary intern. And this person has been incredible at supporting me primarily with email marketing.

I really wanted to get to know them. Get in people's inboxes and have her email a bunch of different programs and centers, colleges and universities nationwide to tell them about the book. So that's been incredibly helpful. It's also been helpful to get the support of our publicity and marketing folks.

Emily and Teresa, you know who you are over at UC Press, as well as our editors, Eric and Lakeisha. Y'all also know who you are, um, who have been. [00:09:00] Amazing job at publicizing the book through their venues. So that's been really nice. And just everybody else that we know that has helped to tell a friend of a friend who has been sharing on social media, who has been forwarding that email.

All of this counts, all of this matters, and just know that I really, really feel the love and support. And that's all I wanted to say today. Just thank you so, so much. I'm feeling. So incredibly good right now, and I don't want to forget this moment. So hopefully this is not the first book, it's the first of multiple.

We shall see. That's it for today. Thanks so much for listening, and I'll talk to you all next time.

Dra. Yvette Martinez-Vu: Thanks so much for joining me in the Grad School Femtoring Podcast. If you like what you heard, here are four ways you can support the show. The first is to make sure you're subscribed and leave a review on Apple Podcasts. The second [00:10:00] way is to get your copy of my free Grad School Femtoring Resource Kit, which includes essential information to prepare for and navigate grad school.

Dra. Yvette Martinez-Vu: You can access it at the link in today's show notes. The third way to support my show is to follow me on social media. You can find me on Instagram with the handle at gradschoolfemtoring and on LinkedIn by searching my name. The last way to show your love is to sign up to work with me via my Grad School Femtoring Academy, my group coaching program for first gen BIPOCs seeking to work on their personal growth and gain sustainable productivity skills.

Dra. Yvette Martinez-Vu: You can learn more at gradschoolfemtoring. com slash academy. Thanks again for listening and until next time.

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